I’m a huge advocate of using a blog to help grow your business. There are a few plugins that are readily available, free to use, and can be incredibly helpful in getting the most from your blog. Here are five of my favorites:
- Akismet - this is a spam catcher that is generally installed on your WordPress blog, but you’ll have to activate it. Trust me, it works!
- WordPress Editorial Calendar – When I first started using it, I realized that this. Is. EPIC. To get the most benefit from a blog, you have to post regularly and fairly frequently. The best way to achieve this is to sit down and crank out as many posts as you can, and then schedule each one for a different day. The editorial calendar plugin allows you to drag and drop posts wherever you want them, and see at a glance what’s coming up. It’s pretty amazing.
- WPTouch- this is what I use to automatically create a mobile version of my site. Given the number of people who may land on your blog via a mobile device, you want them to have a good experience. WPMS Mobile Edition is another winner that I use on a different blog.
- WP-Stats-Dashboard- Do you want data on your visitors, as well as how well you’re integrated with social media. This is your plugin.
- Find Me On- this creates a sidebar widget with icons linking to whatever social media (Facebook, Twitter, YouTube, LinkedIn, etc) you’re using. You do use social media, right?
This list is obviously not exhaustive; there are plenty of other useful and important plugins out there. You may also find another plugin that does the same thing as one of the five I listed, but you like it better. The important thing is knowing that plugins that do these things exist!
If you use another platform like Blogger and you feel left out, well… sorry. Way back when I started blogging I tried several, and I liked WordPress the best. I think it’s easy, reliable, and incredibly customizable. But, some folks drive Fords, some drive Chevys.